Tag: communication

Crafting purposeful content. Reminders for business owners with a mission
There is no doubt the world is drowning in content. Every platform and communication channel oozes with an unctuous flow of verbiage, video, and

Lost your brand voice? Here’s how to find it, even if you never knew you had one
Brand voice. A business brand voice seems like a concept that’s out of reach when you’re a business owner focused on doing your thing. Serving

The Power of Words: How to write website content that connects and converts
Before I started to write website content, I spent a lot of time writing other stuff. Proposals mostly, for global engineering firms. The